HEROCRATE LAUNCHES HERO-THEMED MONTHLY MYSTERY PACKAGE SERVICE
U.S. Army Combat Veteran Launches Mystery Box Service That Celebrates Favorite Heroes in Video Games, Comics, TV, Movies and Pop Culture
October 15, 2014 - Phoenix, AZ – HeroCrate – a new “mystery package” service themed around beloved heroes, from video games, comic books, television, movies and pop culture— today announces its fourth mystery box, shipping in early November and featuring a classic video game hero, with orders closing October 21, 2014.
After returning from combat duty in Iraq, U.S. Army infantry veteran Jacob McShea struggled to adjust back to civilian life. Trying at first to simply keep busy, always drawn to pop-culture heroes, Jacob and his brother Zachary launched HeroCrate in June 2014 with little fanfare and even less marketing know-how. Despite this, their first two HeroCrates, themed around Marvel Comic’s The Incredible Hulk and DC Comic’s Batman, sold out almost instantly. The third and most recently shipped HeroCrate was themed after Yoda fromStar Wars.
“My brother and I came up with the idea and wanted to do something different. We wanted to focus an entire box on one character rather than a general theme for each month,” said Jacob McShea, Founder and CEO of HeroCrate. “We have always been drawn to hero characters and wanted something to highlight our favorites while encouraging our community with the message that we ALL have the potential to be heroes. Using our motto ‘Defend Your Inner Hero,’ we moved forward on the idea and took to social media to build awareness. The results and positive response have been humbling.”
HeroCrate sets itself apart from other mystery package services by offering a subscription-free monthly package themed around a new popular heroic icon, with a hint given out every month prior to shipment. Every HeroCrate is sold for a flat $29.99 with free two-day shipping and includes 4-6 pieces of merchandise. It is also the only crate of its kind that guarantees a T-Shirt with every package. Each month, one lucky HeroCrate buyer will be the receiver of a “golden ticket” that wins them The Super HeroCrate, a crate so epic that its contents are valued over $400!
HeroCrate has teamed up with some of the hottest gaming brands, ThinkGeek and military charity Operation Supply Drop, to include the following items in the current Super HeroCrate:
- NVIDIA SHIELD Gaming Portable
- Elgato Game Capture HD
- Console Wars (Hardcover Edition) - by Blake J. Harris
- Build-On Brick Mug (A ThinkGeek Creation)
- HeroCrate Mystery Gift
- Alterna Originals Trading Card Packs